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The guidelines state that all warnings, qualifications and disclaimers must be printed so as to be read without a magnifying glass, and even specify the smallest font size which can be used.
Mr. Tan added that the rapid increase in seminars promoting investor clubs had occasioned the requirement in the new code requiring advertisements make plain, where a seminar involves any property booking or investment for Flora Drive Condo.
Flora Road Condo Hong Leong
Eric Cheng, Property CEO at ECG noted that the number of overseas companies, from many countries, selling foreign property in Singapore has increased rapidly in the last two years and aggressively advertise so that currently most weekend advertising was filled with overseas property launches. Mr. Cheng added that some overseas property markets were increasingly popular with Singaporean investors due to their lower prices, and Singapore’s government was very concerned aboutsome practices within this market.